MICHELIN NAMES NEW MANAGING DIRECTOR FOR UK & IRELAND

Michelin Tyre plc has appointed John Howe as Managing Director for the UK & Ireland, with effect from 1 January 2022. He will also hold the role of B2C Sales Director, with responsibility for the company’s car, motorcycle and bicycle markets. Howe, 41, brings an impressive 25 years of service within the company, having begun…


MILL TYRES MAKES THE GRADE FOR MICHELIN

Michelin has strengthened its network of approved tyre dealers, adding Boston-based Mill Tyres to its Michelin Quality Centre programme. The family-run business was set up by father and son John and Ed Sands more than 30 years ago and has established itself as a well-respected firm, supplying and fitting a wide variety of tyres to a loyal customer base.…


TUNBRIDGE WELLS DEALER NAMED BEST SMALL TYRE RETAILER IN THE UK

Tunbridge Wells-based Freeway Exhaust and Tyre Centre has been named Small Tyre Retailer of the Year. The hotly contested award recognised the family-run business as being the best single site tyre dealer in the UK and was presented at the National Tyre Distributors Association (NTDA) Awards held this month at the International Convention Centre (ICC) in Birmingham.…


FIFTY NOT OUT FOR NEW MICHELIN QUALITY CENTRE

Tadworth Tyres has marked its 50th anniversary by becoming the latest business to join Michelin’s approved network of tyre dealers. The family-run firm has been welcomed into the Michelin Quality Centre programme, which highlights tyre dealers across the UK operating to the highest standards, with fully trained staff and providing top-quality customer service. Owner Duncan…


MICHELIN ADDS REDPATH TYRES TO ITS EXPANDING FAMILY OF QUALITY-APPROVED CENTRES

Redpath Tyres is the latest Scottish tyre dealer to join the Michelin Quality Centre programme, as Michelin continues to expand its network of approved dealers north of the border. Specialising in commercial, agricultural and earthmover tyres, the family-run business has grown substantially since it was founded in the Scottish Borders by Peter Redpath in 1974.…


Turriff Tyres join Michelin’s growing network of approved tyre dealers

Aberdeenshire-based Turriff Tyres has been given the Michelin stamp of approval, after becoming the first new dealer of 2021 to join the Michelin Quality Centre network. The family-owned business has a well-established reputation in the north of Scotland as a market leader for high performance tyres. As a Michelin Quality Centre advocate dealership, the company…


Michelin appoints Lee Hulme to drive dealer network programmes in the UK & Ireland

Lee Hulme has been appointed Michelin’s UK Distribution Channel and Programme Manager, in a significant new role overseeing the manufacturer’s four accredited dealer networks for the motorcycle, car, agricultural and commercial vehicle sectors. The move marks a continued focus by Michelin on its popular dealer programmes, which now include 374 accredited locations throughout the UK…


Two-wheel network hears strategy behind move to simplify branding under new Michelin Quality Centre banner

Michelin’s motorcycle partner dealers were given an in-depth market review and briefed on the business’s strategy for the year ahead at the annual Michelin Two-Wheel Conference. Twenty-four senior managers and business owners from independent dealers across the UK and Ireland attended the two-day event, which commenced with a conference at The Bike Shed Motorcycle Club…


Buckley Tyre Service beats biggest dealers to be best in the business

Flintshire-based Buckley Tyre Service has been named the best tyre dealer in the UK after picking up the hotly contested Tyre Retailer of the Year Award at last night’s National Tyre Distributors Association (NTDA) Awards. The independent dealership initially won the Small Retailer category, before going on to be crowned the NTDA’s overall Tyre Retailer…


Michelin grows Scottish dealer network with three new centres

Michelin has expanded its network of accredited dealers in Scotland with the addition of three new Michelin Auto Professional (MAP) centres north of the border. Abbotsinch Tyres & Exhausts, in Kilmarnock, Skidz, in Falkirk, and Stewartry Tyres Newton Stewart, based on the Creeside Industrial Estate in Newton Stewart, have all been signed up to the…


Michelin Auto Professional network welcomes new Irish dealer

Independent dealership Sean McManus Tyres has become the 21st tyre retailer to join the Michelin Auto Professional (MAP) dealer network in Ireland. The County Louth business, which is based in Drogheda, will now display Michelin Certified Centre signage across its site – to reflect Michelin’s seal of approval. Julie McManus, Manager at Sean McManus Tyres,…


Michelin launches bespoke training offer to support dealer partners

Aberystwyth-based Huw Lewis Tyres has become the first Michelin Auto Professional (MAP) dealer to benefit from bespoke new training being made available to the network. This sees Michelin delivering custom on-site coaching in a ‘real-world’ environment, to help advocate dealers enhance their offer to customers and boost sales. The new retail training will be offered…


Michelin Business Professional two-wheel network urged to use digital to help boost dealership sales and reputation

Understanding exactly what motorcycle tyre customers need from consumer websites is key to building off and online sales and reputation, Michelin’s partner dealers have been told at an annual conference. Delegates at the full-day event at Stapleford Park Country House Hotel in Leicestershire were given advice on creating the right balance between an effective digital…


Ian Brown Tyres triumphs at the NTDA Awards, scooping the Retail Centre of the Year prize

Malton-based independent tyre dealership Ian Brown Tyres is celebrating after being named the best in the business – picking up the prestigious Retail Centre of the Year prize at last night’s National Tyre Distributors Association (NTDA) Awards. The North Yorkshire dealership beat off competition from 14 other retailers across the country in the toughly contested…


Ian Brown Tyres passes Michelin Auto Professional audit with flying colours

Stoke-on-Trent, July 11, 2017 Independent dealership Ian Brown Tyres has passed the Michelin Auto Professional programme’s rigorous audit for the sixth time in a row, becoming one of the longest-serving Michelin Certified Centres in the UK. The North Yorkshire dealership achieved a 94 per cent pass rate in its 2017 audit, and can continue to…


Michelin supports independent dealers with 2017 Tyre Academy launch

Stoke-on-Trent, June 26, 2017 A 16-strong group of promising tyre dealership staff have taken part in the first Michelin Tyre Academy programme of 2017 – a dedicated training course to help members of the Michelin Auto Professional network develop the next generation of expert technicians. Michelin held two launch events, with seven delegates from dealerships…


Michelin launches Click2Sell ‘website in a box’ for tyre dealerships

Stoke-on-Trent, March 23, 2017 Tyre dealerships can roll out a personalised, business-boosting website in just two hours with the help of Michelin Click2Sell – a flexible ‘website in a box’ that helps dealers build their online presence and attract new customers with ease. Click2Sell is believed to be the only tyre manufacturer-backed website-building package to…


Michelin Auto Professional dealerships boost net results with digital training sessions

Stoke-on-Trent, March 1, 2017 Tyre dealerships have crowned their new ‘Online Champions’ at two free digital training sessions hosted by Michelin, which is helping retailers boost sales and profits through internet optimisation. Representatives of 20 Michelin Auto Professional dealerships attended one of two training events, held jointly in Stoke-on-Trent and Dublin. They mark the first…


Michelin Auto Professional relaunches online advocate network Dealer Portal

Stoke-on-Trent, January 30, 2017 Michelin has relaunched its web-based Dealer Portal, giving the tyre dealerships of Michelin’s Auto Professional partnership programme easy access to their vital statistics. The portal was created to help partner dealers work closely with Michelin and plan business growth, as it groups together key data, including the value of the dealers’…