MICHELIN NAMES NEW MANAGING DIRECTOR FOR UK & IRELAND

Michelin Tyre plc has appointed John Howe as Managing Director for the UK & Ireland, with effect from 1 January 2022.

He will also hold the role of B2C Sales Director, with responsibility for the company’s car, motorcycle and bicycle markets.

Howe, 41, brings an impressive 25 years of service within the company, having begun his career in the warehouse of Solideal UK, before continuing with the business through a series of acquisitions first by Solideal International, Camoplast, Camso and then finally Michelin in 2018.

He has a wealth of experience in the tyre industry at all levels, having initially worked as a warehouse operative and mobile service technician, before becoming an Area Sales Manager and later General Manager for Solideal International. During seven years at Camso, between 2013 and 2020, Howe progressed from Commercial Director to UK Managing Director, and finally Original Equipment Aftermarket Director for the EMEA region.

Since February 2020 he has worked directly within Michelin, spending his first 18 months as Global Program Manager within the agriculture, construction and materials handling markets, where he was responsible for helping the 10 regions globally Go to Market in the most effective way. Most recently he has been Global Business Development & Corporate Account Manager for these same three sectors, heading a team responsible for Michelin’s largest international key accounts.

Commenting on his new role, Howe says: “I’m excited about the opportunity to evolve the business here in the UK & Ireland, whilst also respecting the legacy of Michelin. The market is getting more dynamic all the time, and I want to ensure Michelin remains a true pioneer – with, around and beyond tyres.”

Howe will be based in Stoke-on-Trent and replaces Chris Smith as Managing Director, who recently moved to Michelin’s international headquarters in Clermont-Ferrand, France, to take over the role of Global Marketing Director long distance transportation.

About Michelin:

Michelin, the leading mobility company, is dedicated to enhancing its clients’ mobility, sustainably; designing and distributing the most suitable tyres, services and solutions for its clients’ needs; providing digital services, maps and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve a variety of industries. Headquartered in Clermont-Ferrand, France, Michelin is present in 170 countries, has 123,600 employees and operates 71 tyre production facilities which together produced around 170 million tyres in 2020. www.michelin.com

More information on how Michelin assists transport businesses achieve its sustainability goals and run more efficiently can be found at  business.michelin.co.uk.

CONTACT:

Dan Jones or James Keeler, Garnett Keeler PR
dan.jones@garnettkeeler.com / james.keeler@garnettkeeler.com
+44 (0)20 8647 4467

MICHTLD&URB/474/21


About Michelin

Michelin’s ambition is to sustainably improve its customers’ mobility. The leader in the mobility sector, Michelin designs, manufactures, and distributes the tyres best suited to their requirements and uses as well as services and solutions to improve transport efficacy. With its offers Michelin allows its customers to enjoy unique moments when traveling.
Michelin also develops high-technology equipment intended for multiple fields. Based in Clermont-Ferrand, Michelin is present in 175 countries, employs 132,200 people and operates 67 tyre factories that, together, produced approximately 200 million tyres in 2022. (www.michelin.com)


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