MICHELIN WHEEL SAFE RECOGNISED FOR ITS CONTRIBUTION TO IMPROVING FLEET SAFETY

Global Michelin licensee Wheely-Safe has secured a second national award for its pioneering Michelin Wheel Safe technology after winning the Fleet Safety Product (in-vehicle) category at the Brake Fleet Safety Awards 2019.

Michelin Wheel Safe is the world’s first in-motion driver alert system to detect the onset of wheel loss from commercial vehicles before detachment. It also incorporates a sensor to warn against brake and hub overheating, together with a full tyre pressure management system (TPMS) to give drivers and fleet managers added peace of mind.

Wheely-Safe overcame tough competition from five other finalists to win the title, which recognised its technology for having done the most to improve fleet safety. The success follows just four months after winning the Transport Technology of the Year category at the National Technology Awards 2019.

Sarah Plumb, Senior Fleet Officer at Brake, the road safety charity, said: “A huge congratulations to Wheely-Safe for their win at the Brake Fleet Safety Awards. The judges were impressed with the product’s simple yet effective solution that helps fleets prevent potentially catastrophic road crashes, whilst also reducing major causes of commercial vehicle fires and vehicle downtime.”

Gary Broadfield, Group Managing Director of Wheely-Safe and the inventor behind the technology, said: “The consequence of wheel loss can be devastating, which is why we set out to solve this problem once and for all.

“Existing solutions on the market were all mechanical devices designed to try and keep the wheels on, but they simply didn’t cover every potential pitfall. We knew we needed to come at the problem from a different angle, and we’re absolutely thrilled to win this major recognition from Brake.”

Michelin Wheel Safe is an intuitive, low cost and extremely effective system which sees a sensor straddle two wheel nuts thanks to a specially designed bracket – with a pair fitted to each wheel. If a nut starts to loosen by just 1mm, a signal is instantly transmitted to a display unit in the cab, alerting the driver to pull over.

A report published by the Transport Research Laboratory (TRL) in 2006 – and the most recent research of its kind – estimated that the annual frequency of wheel fixing problems in the UK stands at between 7,500 and 11,000 incidents. Of these, some 150 to 400 result in actual wheel detachments, with 50 to 134 causing damage, 10 to 27 leading to injury and between three and seven resulting in a fatality.

The annual Brake Fleet Safety Awards were held at the Hilton Birmingham Metropole on 19 September. They form part of Brake’s Global Fleet Champions initiative to prevent crashes and reduce pollution by vehicles used for work purposes.

ends

Notes to editor:

Wheely-Safe Ltd is a technology start-up founded in 2010 by two lifelong friends – Gary Thomas, a Director of his own transport compliance consultancy, and Gary Broadfield, a Director of Technology and serial inventor for a large Japanese electronics manufacturer. Together they brought the marriage of skills required to help solve wheel loss issues in the automotive sector, and to tackle the huge number of vehicles driving every day on under-inflated tyres. The early years of Wheely-Safe concentrated on attaining worldwide patent protection and technology small enough to fit near the wheels of all vehicle types, from cars and vans to trucks and trailers – with its first products launched into the market during 2018. www.wheely-safe.com

For further press information please contact:

Dan Jones or James Keeler at Garnett Keeler PR on 020 8647 4467 or by email to dan.jones@garnettkeeler.com / james.keeler@garnettkeeler.com

To access Wheely-Safe’s online newsroom please visit https://gk.news/wheelysafe

WS/037/19

 


About Wheely-Safe

Wheely-Safe is an automotive technology business founded in 2010 by two lifelong friends – Gary Thomas, a Director of his own transport compliance consultancy, and Gary Broadfield, a Director of Technology and serial inventor for a large Japanese electronics manufacturer. Together they brought the marriage of skills required to help solve wheel loss issues in the automotive sector, and to tackle the huge number of vehicles driving every day on under-inflated tyres. The early years of Wheely-Safe concentrated on attaining worldwide patent protection and technology small enough to fit near the wheels of all vehicle types, from cars and vans to trucks and trailers – with its first products launched into the market during 2018, and a second generation following in 2022. For more information please visit: www.wheely-safe.com


Contacts

Dan Jones, Garnett Keeler PR
+44 (0)20 8647 4467
dan.jones@garnettkeeeler.com
James Keeler, Garnett Keeler PR
+44 (0)20 8647 4467
james.keeler@garnettkeeler.com
Wheely-Safe
Ground Floor
1 Newlands Court
Attwood Road
Burntwood
Staffordshire
WS7 3GF
44 (0)1543 415823
info@wheely-safe.co.uk
https://www.wheely-safe.com