Michelin solutions Go-Ahead with EFFITIRES™ extension

A history of superb service and top-notch tyre technology has seen UK transport company Go-Ahead renew a 20-year relationship with Michelin, after agreeing a three-year contract for the continued support of Michelin solutions’ EFFITIRES™ comprehensive tyre management programme.

The price-per-mile deal will cover 100 per cent of Go-Ahead’s expanding bus fleet – 4,800 vehicles – operating from more than 50 depots around the country, with the EFFITIRES™ contract offering a combination of outsourced tyre procurement and expert management solutions; helping keep Go-Ahead’s mix of single- and double-decker buses on the road as they transport more than 2 million passengers daily.

“Go-Ahead has built a strong relationship with Michelin solutions since the company first signed up to the EFFITIRES™ programme in 1997. After a review of our tyre strategy, it was the right decision to agree to extend our current EFFITIRES™ contract,” says Jim Collins, Go-Ahead’s Group Chief Engineer (Bus).

He adds: “We believe that a managed price-per-mile solution is the correct strategy for our business, and it is clear that Michelin solutions’ programme fits our needs as a large national fleet operation. Our experience of Michelin solutions and the economies of scale the managed service brings means we are happy to have reached an agreement to extend our current contract.”

Founded in 1987, Go-Ahead has grown to become one of the country’s largest passenger transport groups. The company is London’s biggest bus operator, and manages smaller regionally-branded firms around the country, including a fleet of 800 vehicles in Newcastle, 300 in Oxford and Brighton, 800 ‘Go South Coast’ buses serving the beaches of Bournemouth and Poole and smaller operations in East Anglia and Plymouth.

The EFFITIRES™ solution provides Go-Ahead with a dedicated team of fleet operators, auditors, operations managers and technicians, as well as a predictable tyre budget linked to fleet activity, all of which work together to ensure Go-Ahead’s fleet stays on the road, and hits targets for safety, reliability, tyre longevity and regulatory compliance.

Michelin solutions will develop a shared action plan with Go-Ahead to ensure continued harmonised operations, while cutting the administrative burden of managing a diverse and widely distributed fleet. The company will also carry out fleet-wide tyre safety inspections, ensure a productive and responsive supply chain and closely monitor stock levels.

Go-Ahead’s fleet will continue to fit high-quality Michelin urban bus tyres, which feature reinforced sidewalls to protect against kerbing and cut down on wheel interventions and downtime.

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About Michelin

Michelin’s ambition is to sustainably improve its customers’ mobility. The leader in the mobility sector, Michelin designs, manufactures, and distributes the tyres best suited to their requirements and uses as well as services and solutions to improve transport efficacy. With its offers Michelin allows its customers to enjoy unique moments when traveling.
Michelin also develops high-technology equipment intended for multiple fields. Based in Clermont-Ferrand, Michelin is present in 175 countries, employs 132,200 people and operates 67 tyre factories that, together, produced approximately 200 million tyres in 2022. (www.michelin.com)


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