PRIMAFLOW F&P OPENS NEW STATE-OF-THE-ART OPERATIONS HUB

Primaflow F&P has opened a new 100,000-square foot distribution centre in Birmingham. Replacing the wholesaler’s previous 40,000-square foot facility, the new hub is equipped with the latest technology, streamlining the ordering and delivery process for the wholesaler’s growing UK customer base. Consolidating together the Connections packaged plumbing and Primaflow teams, the centre will employ a…


Everything AND the kitchen sink: Primaflow F&P’s new additions have it all!

The UK’s largest heating, plumbing and bathroom wholesaler Primaflow F&P has introduced a new range of kitchen products from leading brands Rangemaster, Leisure Sinks and InSinkErator to its nationwide stock portfolio. The comprehensive product selection – which features kitchen taps, sinks, and food waste disposal units – join new additions from Primaflow F&P’s own-branded Fresssh…


Primaflow F&P introduces press-fit to portfolio, with exclusive Geberit range

Primaflow F&P has strengthened its offering to independent plumbing merchants across the UK, with the addition of Geberit Mapress copper fittings – the first press-fit range to be made available by the wholesaler. The range is available exclusively to independent merchants through Primaflow F&P, with the majority of fittings being available for next-day delivery from…


Primaflow F&P further reinforces customer proposition with new appointments

Primaflow F&P has announced the appointment of two new marketing specialists, enabling the company to further strengthen its ability to ‘Simply Deliver More’ for customers, through reliability of service and staff expertise. Adam Lay, Marketing Executive, and Hamzah Latif, Digital Marketing Executive, will help to ensure customers can access accurate and up-to-date information about the…


New shower enclosure range from Primaflow F&P makes installation as easy as 1-2-3!

Leading bathroom wholesaler Primaflow F&P has unveiled an exclusive range of ‘easy-fit’ shower enclosures, designed to be installed in three simple steps. The new models – available with sliding, pivot, quadrant and bi-fold door options – also feature quick-release metal rollers, for easy cleaning. Gary Shields, Primaflow F&P’s Bathrooms and Fires Category Manager, explains that…


Primaflow F&P launches ‘biggest and best’ customer rewards programme

The UK’s largest heating, plumbing and bathroom wholesaler Primaflow F&P has announced the return of its popular ‘Rewards’ initiative, with this year’s scheme offering customers a wider range of rewards, over an extended period of time. Until 30th September 2019, independent merchant and retailer customers will earn points for every £1 spent, across all product…


Hot stuff from Primaflow F&P as new fires & stoves brochure released

The UK’s largest plumbing, heating and bathroom wholesaler, Primaflow F&P has launched its updated fires & stoves collection brochure. The latest edition is designed to make purchasing decisions easier, as it clearly sets out each product’s features and benefits, along with the guarantee period, outputs and efficiency information. The brochure’s extensive range of more than…


Primaflow F&P in double marathon effort for Make-A-Wish UK charity foundation

As part of Primaflow F&P’s fundraising campaign for Make-A-Wish UK, the company’s Executive PA Dani Wright is set to take on two endurance races. Dani’s challenge kicks off with the 26.2-mile London Marathon on 28th April, and continues just two weeks later with the Dukeries Ultra Marathon – a 40-mile loop event beginning and ending…


Primaflow F&P raises £30,000 for Alzheimer’s Society

A programme of fundraising activities led by staff at plumbing, heating and bathrooms wholesaler Primaflow F&P has resulted in cumulative donations of £30,000 to the company’s current charity partner, Alzheimer’s Society. Spanning the past three years, the fundraising drive encompassed a range of physical activities including marathons, walks, mountain treks and cycle rides – with…


Primaflow F&P consolidates ‘smart home’ portfolio with Nest and Hive product additions

The UK’s largest plumbing, heating and bathrooms wholesaler Primaflow F&P has added 40 new stock lines from Nest and Hive, further bolstering a strong portfolio of smart home products from the UK’s leading manufacturers. The new additions, which include Nest’s 3rd-gen Learning Thermostat and Hello video doorbell, and Hive’s Active Heating, Hot Water and Multizone…


Primaflow F&P unveils Cashback Plus – with best-ever customer rewards

Primaflow F&P has announced the return of its popular Cashback initiative – with improved rewards on offer for independent plumbing, heating, bathroom and fires retailers. From 1st October until 21st December, ‘Cashback Plus’ will reward customers with a cash credit to their trade account for each Cashback promotional product ordered – with new regular bonus…


Extensive range and exclusive products feature in new Primaflow F&P bathrooms catalogue

The UK’s largest bathroom, plumbing and heating wholesaler, Primaflow F&P, has just released its latest catalogue – Bathrooms by F&P – featuring 100 pages of style ideas and a wide range of options, as well as exclusive product lines. “This catalogue offers plenty of choice, whether it’s a contemporary twist on a traditional style, a…


Primaflow F&P expands heating team with new Category Manager

The UK’s largest heating, plumbing and bathroom wholesaler Primaflow F&P has bolstered its specialist heating team, with the appointment of Mark Shelford as Category Manager for the division. Mr Shelford, who joins the company with more than ten years’ sector experience, will be responsible for managing customer and supplier relationships for heating equipment, including controls,…


Primaflow F&P taps into Ariston’s leading-edge range of water heaters

The UK’s largest heating, plumbing and bathroom wholesaler Primaflow F&P has added Ariston’s unique hot water heaters to its nationwide stock portfolio. The range includes small electric water heaters ranging from 5 to 30 litres, with an output of between 2kW to 3kW, and their corresponding installation kits. The flagship product is the Italian-designed Andris…


Primaflow F&P’s Customer Rewards scheme is back – and eight times better than before!

The UK’s largest heating, plumbing and bathroom wholesaler Primaflow F&P has announced the return of its Customer Rewards initiative. This year’s programme has been significantly upscaled, to offer eight times more reward items, as well as the option to claim multiple Rewards as they are earned. Until 31st August, the wholesaler’s merchant and retailer customers…


F & P EXCLUSIVE DISTRIBUTOR OF TRIANCO NEWTON STOVES

The UK’s only major heating, plumbing and bathroom wholesaler, F & P Wholesale, has been appointed the exclusive distributor of Trianco Newton stoves, in a move that further enhances the wholesaler’s reputation for carrying a wide selection of the country’s most popular brands. F & P’s Bathrooms and Fires Category Manager, Gary Shields, says the…


F & P OFFERS A WARM WELCOME TO NEW STOVE AND CHIMNEY PRODUCTS

Leading heating wholesaler F & P Wholesale has bolstered the range of stoves and chimney products available to independent merchants, with new products from Trianco and Dura Flue. The company’s new Fires & Stoves brochure supplement features Trianco’s Newton stoves, which are supplied in a variety of colours and fuel outputs, while the Dura Flue…


F & P’s Fantastic Cashback promotion is back – with improved merchant rewards

F & P, Primaflow and Connections has announced the return of its popular Fantastic Cashback promotion, with increased rewards for independent merchants. Until 15th December 2017, customers can claim a cash payment for each unit ordered, from a wide selection of heating, plumbing and bathroom items. F & P Managing Director Jed Kendrick says that…


F & P OPENS NEW BEDFORD DISTRIBUTION WAREHOUSE TO INCREASE CUSTOMER SERVICE CAPABILITY

F & P, Primaflow and Connections has officially opened its new Southern regional distribution centre in Bedford, scaled to serve customers in the midlands and south of the UK, and make over 3,000 products available for next-day delivery. The new site – a multi-million-pound investment – forms a core part of F & P’s corporate…


F & P RESPONDS TO MARKET NEED WITH NEW BATHROOMS PORTFOLIO

National bathroom distributor F & P Wholesale is expanding the range of shower and bathroom products available to its merchant customers across the UK – with new own-brand and branded options becoming available from June. F & P has introduced the Capri 2 suite into the Fresssh own-brand offering, along with a range of Trojancast…


NEW MARKETING LEAD JOINS F & P AS COMPANY ENTERS FRESH PHASE OF DEVELOPMENT

F & P, Primaflow and Connections has appointed Tim Ramsey as Head of Marketing to help drive the company forward as it embarks upon a period of expansive change. Mr Ramsey explained that he will be responsible for developing the e-commerce offering, as well as helping the business to work even more closely with customers.…


F & P bolsters building and plumbing expertise by welcoming new Category Manager

F & P, Primaflow & Connections, a leading UK distributor of plumbing, heating and bathroom materials, has appointed Gary Shields as the new Category Manager for bathrooms and fires. Mr Shields joins F & P with nearly ten years’ experience in the trade sector and over ten years in the retail sector, having previously worked…


Imminent ‘big freeze’ expected to trigger increased demand for home heating products

Winter weather has hit the headlines this month, with experts [1] forecasting an imminent onslaught of snow, storms and sub-zero temperatures. With freezing conditions expected to set in next month and continue until February 2017, home heating plans will be a high priority for many – as Gary Shields, Bathrooms & Fires Category Manager for…


F & P, Primaflow & Connections announces extended warranty for boilers

F & P, Primaflow & Connections, a leading UK distributor of plumbing, heating and bathroom materials, has announced a warranty extension on its exclusive Procombi Essential boiler. Customers will now benefit from an additional 12 month guarantee on all Procombi Essential boilers through the Club Energy loyalty programme, increasing the warranty to three years, with…


ErP Directive heats up boiler industry

One year on from the introduction of the EU Energy related Product (ErP) directive, the heating industry has made significant progress in meeting goals – in terms of existing and new technologies. Shane Knight, Category Director for heating at F & P, Primaflow & Connections, says the 2015 legislation forced manufacturers, installers and distributors, such…